For the 12th Year, Reed Exhibitions Selects Sherpa’s Industry-Leading Custom Mobile Event App to Give Attendees a Closer Look at Vision Expo West

Montreal, QC - November 3, 2022

Sherpa, a leading provider of customized event solutions, recently provided its custom mobile event app for attendees at Vision Expo West held September 14-17, 2022, at the Venetian Convention Center & Expo in Las Vegas, Nevada. Since 2010, Sherpa’s custom mobile event app has been used exclusively at Vision Expo West. 

The 4-day event, presented by Reed Exhibitions and The Vision Council, brought together thousands of ophthalmic professionals and hundreds of exhibitors for a closer look at innovative trends, new technologies, and the latest in products and services. The event also allows attendees to forge new relationships and network with industry partners. 

To facilitate these networking opportunities, attendees at the show used Sherpa’s custom mobile event app with its built-in networking and messaging system to connect and meet with individuals who shared similar goals and interests. For exhibitors, the mobile app helps them easily identify business opportunities. 

“Sherpa’s advanced machine learning algorithms generate recommendations based on the profiles of users,” said Jacques Racine, Founder and CEO of Sherpa. “Our AI-powered engine makes personalized recommendations on exhibitors, products, and educational sessions that best fit an attendee’s needs, interests, and objectives.”

Sherpa’s customized interfaces and full-service implementation continues to set its mobile event app apart from other mobile event app solutions. A huge differentiator, Sherpa’s custom mobile event app is unique to Vision Expo West, includes only the required features, and reinforces the look and feel of the event’s brand. 

Sherpa’s custom mobile event app will also be used at Vision Expo West’s sister show, Vision Expo East, at the Javits Center in New York City from March 16-19, 2023; Vision Expo West will once again take place at The Venetian Expo from September 27-30, 2023.

Visit the Sherpa website to learn how to reach new heights with Sherpa. 

About Vision Expo West

Vision Expo West is a trade-only conference and exhibition for eyecare and eyewear presented by co-owners Reed Exhibitions and The Vision Council. Vision Expo is the complete event for ophthalmic professionals, where eyecare meets eyewear, and education, fashion, and innovation mingle. In the Vision Expo Exhibit Hall, eyecare providers can discover trends, interact with new technologies, and access innovative products and services. The Vision Expo education program is driven by profession, offering content of the highest quality and relevance to enhance overall patient care.

About RX (Reed Exhibitions)

RX (Reed Exhibitions) is in the business of building businesses for individuals, communities, and organizations. We elevate the power of face-to-face events by combining data and digital products to help customers learn about markets, source products, and complete transactions at over 400 events in 22 countries across 43 industry sectors. RX is passionate about making a positive impact on society and is fully committed to creating an inclusive work environment for all our people. RX is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers.

About Sherpa
Sherpa has been at the forefront of the professional events industry for over a decade, helping leading conference and trade show organizers create experiences to maximize attendee engagement and exhibitor ROI. Sherpa’s unparalleled solutions include mobile apps, 365 communities, interactive maps with wayfinding, as well as AI-driven matchmaking and recommendations. Sherpa’s solutions are custom-built for each event's and brand's needs and are implemented by a dedicated project manager. Since 2009, Sherpa has worked with over 3,000 of the world’s largest professional events in the most demanding environments. As a true business partner, Sherpa provides strategic expertise to help deliver event experiences that drive value for organizers, exhibitors, and attendees. 

Reach new heights with Sherpa