Montreal, QC - September 2nd, 2024
AEM will make exhibiting easier thanks to Backpack—a Multi-Purpose Exhibitor Portal—for The Utility Expo 2025
Sherpa is pleased to announce the Association of Equipment Manufacturers (AEM) will enhance and simplify the exhibitor journey with Backpack, a versatile exhibitor portal that plays a crucial role in the exhibitor experience.
Getting exhibitors ready for a show can be a daunting task; ensuring guidelines are followed and meeting multiple deadlines is always challenging. Everybody easily become overwhelmed.
Backpack helps both organizers and exhibitors stay on track, allowing exhibitors to perform their daily tasks with ease. This improvement frees up more time for everyone to focus on the event's success. The addition of Backpack to The Utility Expo's offerings is a significant step forward, providing a tailored portal with centralized access to information and assets.
Backpack centralizes all information exhibitors needs to stay on track throughout their journey:
- Event logistics
- Interactive checklists
- Custom forms
- Sales & Fulfillement
- Articles
- FAQs
- PDF documents
- Show news
Exhibitors can effectively manage their profiles and essential information through Backpack, including categories, tags, products, show deals, handouts, and show news—key for enabling sophisticated AI-driven recommendations and matchmaking. The portal also features an eCommerce solution for marketing and sponsorship opportunities, making cart and order management effortless with its user-friendly design.
About The Utility Expo
The Utility Expo is the premier trade show for the utility industry, offering a unique platform for professionals to connect, learn, and discover the latest innovations. As the event grows, it remains focused on delivering an exceptional experience for both attendees and exhibitors.
About Sherpa
Since 2009, Sherpa has successfully powered over 3,000 of the largest and most complex events. We take pride in the fact that 60% of our clients have trusted us for more than a decade, which reflects the value we deliver.
Sherpa offers a unique suite of solutions, including:
- Native mobile apps and web-based engagement platforms
- Indoor positioning systems for seamless navigation
- AI-driven matchmaking and personalized recommendations
We are dedicated to supporting your exhibitors and attendees at every step, helping you maximize outcomes, build loyalty, and drive growth.
Every platform we provide is tailored to the specific needs of your event, and our experienced project managers oversee the implementation and deployment process, ensuring your success.
We're with you throughout the entire journey!