Montreal, QC - August 2nd, 2024
Sherpa is excited to announce a partnership with the International Baking Industry Exposition (IBIE) and mdg for IBIE 2025 – The Baking Expo. This highly anticipated event is scheduled for September 13-17, 2025, in Las Vegas and promises a dynamic blend of innovation, collaboration, and networking for baking industry professionals.
The event is organized by esteemed organizations, including the American Bakers Association, the Bakery Equipment Manufacturers and Allieds, and the Retail Bakers of America. The previous edition in 2022 attracted over 20,000 industry leaders, highlighting the event's importance within the baking community.
mdg has been a supporter of IBIE for many years, contributing to the event's continuous growth and impact.
Enhancing the Experience with Nomad and Pinpoint
Central to this partnership are Nomad and Pinpoint, two innovative solutions designed to enhance the journey of both attendees and exhibitors, maximizing their outcomes.
Nomad is Sherpa’s state-of-the-art mobile app that facilitates engagement by providing participants with a smart agenda, personalized recommendations, and seamless networking opportunities. With real-time push notifications, attendees can stay informed and optimize their participation, paving the way for a rewarding event experience.
Pinpoint complements this experience with its advanced indoor positioning system, which acts as a personal GPS for attendees. Utilizing Bluetooth Low Energy transmitters, Pinpoint boasts impressive accuracy within 6 feet, making navigation to meeting rooms and exhibitors straightforward.
Additionally, Pinpoint provides valuable insights into visitor traffic and dwell times through live heat maps, enabling organizers to assess performance and enhance return on participation.
About IBIE
The International Baking Industry Exposition (IBIE), also known as "The Baking Expo," is the largest and most comprehensive event dedicated to the grain-based food industry in the Western Hemisphere. Held every three years in Las Vegas, Nevada, IBIE brings together professionals from every segment of the baking community—from artisan bakers and pastry chefs to large-scale manufacturers and suppliers.
About Sherpa
Since 2009, Sherpa has successfully powered over 3,000 of the largest and most complex events. We take pride in the fact that 60% of our clients have trusted us for more than a decade, which reflects the value we deliver.
Sherpa offers a unique suite of solutions, including:
- Native mobile apps and web-based engagement platforms
- Indoor positioning systems for seamless navigation
- AI-driven matchmaking and personalized recommendations
We are dedicated to supporting your exhibitors and attendees at every step, helping you maximize outcomes, build loyalty, and drive growth.
Every platform we provide is tailored to the specific needs of your event, and our experienced project managers oversee the implementation and deployment process, ensuring your success.
We're with you throughout the entire journey!
Book a demo today.